Today, Friday, December 16, Ana Arabia Exhibition in Riyadh Front, one of the 15 entertainment zones of Riyadh Season, concludes its activities after a week full of creativity within the events of Riyadh Season 2022. The exhibition was well received by participants and visitors, as it gathered more than 200 Arab designers in fashion, jewelry, perfumes, leather and antiques, furniture, etc. It also held exclusive meetings with fashion and beauty experts in the Arab world.
The exhibition created a huge trend in the field of design and formed a new society of fashion, unique to the Riyadh Season, to highlight the touches of creativity and art in the Arab world within the largest gathering of its kind in the Middle East.
Ana Arabia reflected the culture of talented Arab women and brought them together with opportunities under one roof. Women designers and businesswomen were allowed to market their products, display them, develop their experiences and gain more in the field in an interactive and entertaining environment.
Participants in Ana Arabia met with visitors and interested parties through the pavilions dedicated to showcasing the products of each of the Arab countries, some of which showcased their brands for the first time in the Kingdom.
The exhibition included exclusive meetings, the most prominent of which was a discussion session on women’s empowerment and entrepreneurship, in which Princess Loulwa bint Yazeed Al-Saud spoke. There were other meetings with experts in beauty, care, and the future of fashion, including Annabella Hilal, Noha Sindi, Amal Al Ansari, Dr. Kholoud, Razan Maghribi and others, in addition to workshops teaching make-up with the House of Lancome, hair care with the French house of Kerastase, and skin care with SkinCeuticals.
The exhibition was characterized by an aesthetic identity in the interior coordination with luxurious details in decoration, music and lighting. Visitors enjoyed a unique experience while wandering between the exhibition pavilions and discovering what was new in the world of design and fashion.
